Diversify with Precious Gemstones

Previously inaccessible, rare rubies and blue sapphires are now an investable asset class for individuals & institutions globally

Smartphone screen displaying the SERENDi app with a Precious Gemstones Index showing a value of $4,320, a 2% increase today, a line graph, and a large red gemstone on a leaf.

The Financialisation of Rubies and Blue Sapphires

Mission: Establish precious gemstones as a liquid hard asset like gold

  • We are building a Fintech investment platform to deliver superior and consistent financial returns.

  • We source and acquire the world's finest natural rubies and blue sapphires.

  • They appreciate at 20%+ per annum and have outperformed gold and the S&P500 by 2 to 1.

  • We have unrivalled access and go direct to source given our heritage, network, relationships and product knowledge.

Comparison chart showing companies for trading precious gemstones, cryptocurrency, gold, and art: Serendi for gemstones, Binance and Coinbase for crypto, BullionVault for gold, and Masterworks for art.

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Exclusive access limited to 100 self-certified sophisticated investors.